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and so it begins

January 28, 2004 — Leave a comment

today marks the beginning of four days of location photography.

my first photo shoot here starts in about two hours. i`m a little nervous, i`ve never worked with this photographer before, we`re shooting models on location, also new to me.

but this is what i live for, the challenge. the concept is done and approved, this is the execution, the details, making sure everything is the way you want it, all of it has to pull together.

from my limited interaction with the photographer he seems skilled and willing to take instructions. i really hate the know it all ones who ignore your suggestions. but i suppose i use the same argument, you`re the client, i`m the professional, fuck off and let me do my job.

i`m looking forward to the next couple of days. i`m not an adrenaline junkie, per se, but i do enjoy working under pressure and the thrill of the deadline. and this job is going to the wire. after the four days of photography, i have to produce finished art for outdoor material – bus sides, bus backs, billboards, plus newspaper advertising in time for the launch feb 8. tentative approval date for client is a week from today.

i`m not sure why all of this makes me so giddy, if it`s my first campaign here, the general quality of the work, my level of involvement in the project or all of the above. i feel good about it and not that i don`t always give my best, but there`s a little extra effort on my part to make sure that it all comes together on time.

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yes, it does mean something.

i`m taking it easy this morning, i should be getting bathing and getting dressed about now, but i`m still sitting around at home, not quite ready to go to work. i`m going, but not just yet.

i have a familiarity with machines that is frightening to a lot of people. i should define machines, electronics in general, computers specifically. they hold no fear for me. clocks do not blink 12:00 on my watch, no pun intended.

if pressed i will read the manual, but generally i can just work it out. i`ve been around computers for damn near a third of my life. the first computer i ever used was a commodore 64. way back then with monochrome screens and data stored on tape, with games that had more in common with choose your own adventure books than the carefully rendered stuff that is so common today.

i graduated from there to apple IIes and programming in basic, cobol and fortran. the advantage to attending one of the most prestigious high schools in the country is that you`re on the bleeding edge of technology, we had a computer science programme before term became common knowledge in the rest of the country and had the resources to back it. and little ego maniacs like myself doing the classes.

in the one move that i will always regret i dropped the class, because and i quote “they can`t teach me anything i don`t already know”. the thing about going to that school is the over inflated sense of self worth you`re imbued with from the very first meeting.

“you are best and the brightest in the country, blah, blah, blah” this is not something you say to 200 boys just entering puberty.

i digress.

me of the superego dropped the class but i still hung around the computer room and help with examination projects until i discovered the joys of womanhood and got up to all sorts of mischief that young men are supposed to at that age.

i wasn`t away for long, i left school, permanently eventually and sought out jobs. i had a fairly long, even at that point experience with computers and technology and because my mother`s insistence that i find something to do while waiting in the office for her, the ability to type.

got a job as a data entry clerk and then discovered the mac, and got another job as a type setter. stop me if you`ve heard this before or you can skip it if you so desire.

in the good old days, not everyone could afford a laser printer, so you would set your type in one of the thirteen faces available, put it on a diskette and send it off to a service bureau. aaah the heady days. i found my niche. i learned about design on the job, i took the manuals home, i learned about print and how it works and i carved my name in a new field.

i grew along with an industry. people started coming to me for advice about machines, i read. i read everything i could put my hands on, this was my field and i was determined to be the best i could. it wasn`t about the news technology, it was about getting what you had to work for you.

actually it was about the newest technology that you`d lust after and hope you could convince your bosses to buy. and if they did, hope it was super-ceded by something newer and shiner in six months.

less than 10 years ago, i convinced my then employers that we need more hard disk space and that we should by a 540Mb drive for storage. keep that figure in mind, we have flash media with almost that capacity, your average cd, holds more information than that.

they paid close to US$1000. and that wasn`t excessive in those days, how far we`ve come. i`ve see the first cd burners, that would only burn the media of the manufacturer, we`ve come full circle with the new generation of DVD burners. for $1000 you can get close to, what, a tetrabyte of storage now?

technology is obsolete almost the minute it comes out the door. but i try to keep up, i used to be mr. beta, the minute it came out it was installed on running on my machine. i tried the public beta of os x, hated it, but the final product came out, i was there running it, longing for the day when i could give up the classic mac os.

i could wax rhapsodic about the mac os from system six to the present and the last truly good version of windows was 95 but i wont.

i`ve seen them come and go and i`m comfortable with them all, new technology will continue to emerge and hopefully i can continue to stay somewhere close to the edge of it all

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i`m still on the presentation high.

we came, we saw and i kicked much fucking ass. the presentation was a resounding success, i reworked the original imagery, changed the font and it was hit.

time for the roll out, photography, location, models, props all that good stuff, for it to be ready in two weeks. i think we`re good to go.

and did i mention i also found time in all of this melee to redesign the cover of one of their magazines and blew them out of the water with that as well. this after the alpha male manager said they didn`t need our help.

that`s why his boss called and asked us to do the work anyway.

i so fucking rock. i feel good. i found my focus today, just need to keep it. i have another project that was back burnered for a while time to bring it back on stream and kick some more ass.

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i`ve been under some pressure at the office, still am and will continue to be until this afternoon when we have a final presentation to the client at which point all hell will break loose, because it will either be approved and have to go finished art in under two weeks or we`ll have to go back to the drawing board and still get something ready to roll in two weeks.

damned if you do and damned if you don`t either way. it`s what i live for but i think i would deal with it better if i was able to focus, i would really like to put away this immigration situation and move on. but it`s never that easy, this has been the fulcrum upon which my life has hinged for the last two and a half years.

the point at which i took this job was to regain some control of my life, our lives. i wasn`t giving up, i just wasn`t it letting it become the overwhelming priority in my life. i found a job i liked, i was physically closer to vic and in theory at least we could see each other more frequently. i`d settled in, i could focus on the day to day, the mundane. and now it`s back; the crux of my unhappiness; the uncertainty.

i`m distracted, uncommitted and unfocussed and although it`s not brain surgery i`m doing, i take pride in my work and those are key elements in bad work. i just want to know, to have some fixed to hold on to, so i can put away the wondering, consternation and all the other products of an over active imagination, or at least put them to productive use.

i do feel a whole lot better today.

a couple of asides, one last touch on roald dahl, here is a list of all his screen credits, both PTG and LW were right about the appearance of the stories.

and i`ve been listening to the most amazing album since last night, i am a huge fan of spaghetti westerns and into my grubby little hands came Le Colonne Sonore Originali Dei Film Di Sergio Leone, basically music from all the sergio leone westerns. all i can say is ennio morricone is a genius. i haven`t been find this album on amazon or allmusic so there is no link but trust me on this, it kicks all kinds of major ass.

from the ghetto

January 16, 2004 — Leave a comment

sorry  i couldn`t resist. we have a meeting this afternoon and i already have some ideas about how to temper the campaign while still maintaining my integrity.

this is why i like working here, i get opportunities to flex my talents. the other presentation that i attended this morning went well, i`ve realised i don`t like talking in front of people unless i have something to say. at some point in the meeting i engage and for a brief moment i took over.

i`m realising more and more lately my work seems to have a feel and context outside the caribbean. the look and feel of what i do has a lot to do with typography and text. and i design either consciously or unconsciously on a grid. i like clearly defined elements and lots of white space.

strange i didn`t go to school to learn any of this. that`s right i have no degree in graphic design, actually no degree in anything, i`m pretty much self taught, i always had an eye for colour, but my design sense is something that developed intuitively.

sometime after i started my second full time adverting job i realised that i was drained and uninspired, i managed to wrangle six weeks of no pay leave [which turned out to be the eventual cause of my termination, but that`s another story] during which point i interned at an art gallery in the east village. i spent my days running up and down, learning the city, making copies, busy work pretty much, not a design job anywhere in the experience but when i returned to trinidad, i was rest, rejuvenated and full of good ideas.

i think some of my best work is post travel, i`ve been looking at my portfolio and work lately and i sense of growth. all that said, anyone got £28,000 for two years for me to go to central st. martin`s in london and do a MFA. the primary thing about CSM is qualification in their programme is based on experience and a solid portfolio plus they have a pathway in typography and they`re in vic and i dream city, london.

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too bourgeoisie?

January 15, 2004 — Leave a comment

too fucking bourgeoisie?

what the fuck? i have to laugh, in what i can only call a back handed compliment the client said my work was basically too upmarket looking.

“it would be more at home in a UK paper” all i could do is smile politely, but in the back of my mind, you asked for upmarket and elegant, that`s what you got. sigh. but the concept is sound. so it`s back to drawing board.

plus there was all this alpha male behaviour from one of the managers, i offered to help on this would make four occasions, this time he refused outright, we`ll see how that goes.

my apartment is a mess, i need to do the dishes and sweep, but i really don`t feel like doing fuck all, i want to curl up in bed with vic and go to sleep eventually.

ps:  i have to thank vic and mefi for making me laugh until tears ran down my face with this gem

i`m still laughing.

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triumph

January 15, 2004 — Leave a comment

it`s a little before 1pm, the presentation is at two, all the prints are done, being mounted as we speak. there were the expected snafus.

wouldn`t print from my computer. some of the prints looked blah, but all told we`re done.

all that`s left at this point is the client`s unending joy. and yes, i got stuck into going to presentation, so much for the big plan of making my escape and going home to sleep. i did get new toys today however, haven`t gotten a chance to try them out yet.

high energy output

January 14, 2004 — Leave a comment

presentation one is wrapped, that leaves two and three which are my babies and i`ve been working pretty solidly on two, the actual presentation is tomorrow. i`ve worked late the last two nighta and by the time i get home i`m physically drained and pretty much collapse into bed.

it`s not a bad feeling, i come home feeling that i`ve done something worthwhile, i`m proud of my work, how it looks, what i`m doing, what i`m contributing. it`s a satisfied exhaustion. the kind where wake in the morning fresh with new ideas.

i however am not looking forward to facing the shower this morning, i haven`t had hot water in my apartment since the weekend. saturday and sunday were no problem, just bathe in the heat of the day, but since monday, the overnight temperatures have been dropping and it`s like showering with ice cubes.

i`ve also been carefully threading the line between persistent and annoying with the embassy in regards to my packet, you would think three years in to the new millennium it still wouldn`t take about eight weeks plus for a packet to get from one end of the caribbean to another.

baptism by fire

December 10, 2003 — Leave a comment

i`m just wrapping up my day at the office.

i ended up jumping in to assist in a project late this evening. and i`m about as finished as i`m going to be for the night.

two weeks and two days before my first late night. wasn`t so bad.

details tomorrow.

put up or shut up

November 5, 2003 — Leave a comment

for a long time i`m bitched about theatre in this country, it`s mostly been a series of bedroom farce, adapted for local audiences, the same production companies, you know the drill.

theatre month came and went with a variety of productions, but still i didn`t take me head out of my ass long enough to participate. yet still i continue to sneer every time i see ads for certain production companies.

today i got a chance do something. a friend, who`s production company has been around 10 years, for whom i`d done some design work in the past, came and asked me to help them put together the multimedia portion of the production. this is a completely local production. home fucking grown. written, directed, produced.

and on top of everything else is the subject matter. all my bitching and whinging about the state of the arts in trinidad, how your lot as an artist is to suffer. it`s all fucking there. it`s like she read my mind. or she`s been at it a lot longer than i have.

so i`m now handling the multimedia in the show for as long as i`m here. i don`t mind, i`m doing something and it feels good.

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