what is it about coffee? the feel of beans in your hand, the aroma. no matter where you are on the planet, the universality of brewing a cup of coffee. even the nation state of starbucks can’t change the pure joy of sitting down, watching the sun come up with a cup of coffee in your hand, the aroma wafting into the air. black coffee, cafe au lait, no sugar, one sugar, all the sugar, cream with coffee for color, americano, expresso, mocha, you get the picture. we live for this bean. look around, how many coffee shops can you see? there people and cultures have died for this bean. we have written and continue to write peans to our glorious addiction.
where is it taking us? we have created a whole new language around our cravings? our social strata is predicated on the kind and source of consumption. guerrilla coffee shops versus big brewers, what side of the divide do you stand on?
